NEW! Improve your webpage conversions now.

It's true: getting your website to convert your visitors at it's highest potential level can be a real problem. In our experience, the solution in most cases is to improve the usability (otherwise known as ease of use, user experience, appeal, design, etc.) of your key web pages. Usually just a few things will make a huge difference. The pages that "need help" may be your homepage, your marketing landing pages, your MySpace page, marketing emails, etc. Whether your site is a small start-up or a huge portal, proven expertise will help tweak the page(s) to unlock their conversion potential.

Now, with RUDEusability.com you can get expert feedback on how to improve your website conversions by improving your website usability. Our Usability and Design experts, backed by more than 13 years conversion-oriented experience, will start by assigning your page(s) a RUDE Score of 1-10. From there, we provide a complete analysis of the Pros and Cons of your existing page(s), give advice on how to improve them, and even offer full redesigns and more!

Yes! Improve my RUDE webpages now! >>

RudeUsability.com assigns RUDE Scores to pages and websites to measure how good or bad the usability and conversion rate is.

- 1 is Great

- 10 is really bad - how RUDE! Improve this page!

RUDE ARTICLES by category

Bad Design can kill a good concept.

Problem: Have you ever came up with a great concept, maybe even sketched it out, only to have the version that comes back from Design to be WORSE than the original concept? It can and does happen.

Solution: "Three strikes, you're out!" Give the design team feedback, point out specific disconnects from the original plan. Most great work really does require several iterations - designers aren't mind-readers, nor do they typically think in terms of gaining conversions or achieving shrewd usability. If they don't have that type of experience, they just may need alot of feedback. (more on this)

But a word of advice: if the Design team isn't able to deliver an amazing page or site within 3 tries, they probably won't ever be up to snuff. Put them on your B (or C) list, and set your sights on finding someone who is a better fit to help drive your site conversions and usability.

Posted by Greenjar

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